CARROLLTON, Georgia –WOLF Radio in the School of Communications, Film, and Media announces a partnership with Printer’s Ale Manufacturing for a “Drink Responsibly” campaign. During the 2021-2022 academic year WOLF Radio will work alongside Printer’s in promoting safe drinking.
“It is no secret that underage drinking is a problem at higher ed institutions,” said Shawn Isaacs general manager of WOLF Radio. “We hope through the radio stations tailgates, we can begin to promote a message that helps make [students] UWG and Carrollton experience safe and rewarding.”
Radio has long been a free unregulated outlet for beer and alcohol advertisement. Only a 2003 self-regulation by the Beer Institute, prohibiting ads to any radio program in which 30% was under the age of 21, stifles advertising. Therefore, the partnership between WOLF Radio and Printer’s Ale furthers the initiative by promoting safe practices and discouraging all underage drinking.
[WOLF Radio] and Printer’s Ale want you to play it safe after a fun night of adult beverages,” said the Printer’s Ale Team. “Don’t get behind the wheel if you’ve enjoyed one too many.
We like havin’ you around!”
According to a national survey, posted on niaaa.nih.gov, almost 53 percent of full-time college students ages 18 to 22 drank alcohol in the past month and about 33 percent engaged in binge drinking during that same time frame. The most recent statistics from the National Institute on Alcohol Abuse and Alcoholism (NIAAA) estimate that about 1,519 college students ages 18 to 24 die from alcohol-related unintentional injuries, including motor vehicle crashes.
For more information on Printer’s Ale visit printers-ale.com or visit their location at 940 Columbia Drive. Be sure to visit WOLF Radio at every home game located between Wolf Plaza and The Hill at University Stadium.
